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Auctions
You can get a bargain
- but not if you don't read this page
Why you pay MORE at an auction.
Why you have almost no consumer rights when you buy
at an auction.
What you need to know when buying at
auctions.
Why you pay MORE at an auction
Many people who visit auctions
don't realise the extra costs they are going to be liable for unless they read the small
print. An item will typically cost you a third more than the bid price. Most auction
houses charge a 10% fee for their services. Then they charge you the 17.5% vat. And if you
are paying with a credit card you will probably have to fork out an additional 3%.
Let's say you bid £100 for an
item at an auction. The add-ons above will take the price to £133.13, a whole 33% more
than you bid for. On a £500 bid for a computer you could end up paying almost £700.
What about auctions that sell
only new goods, including online auctions where you can bid at the website? That's a bit of
a joke in the computer industry. The impression people get is that the
highest bid gets the
product. It doesn't. The bid gets the product only if that bid is
over and above the "reserve" price. It's quite normal for a monitor that costs
£100 in the market to have a £110 reserve price. The auctioneer then hopes that someone
who doesn't know the market price is going to bid more than £110. It's a bet he can't
lose. Someone, somewhere, is going to bid a silly amount thinking that because it's an
auction he's getting a good deal. Let that someone not be you.

The
UK government has this advice page on auctions
Why you have almost no consumer rights when you buy
at an auction.
There are certain basic rights
you have when you buy goods. These do not apply to goods bought at auction. But they apply
to goods bought "from a shop, street market, mail
order catalogue or doorstep seller". They do not include goods bought at
auctions. When goods bought at an auction turn out to be faulty, damaged or completely
useless - you CAN'T get your money back. Just throw them away. Please see the Trading standards information.
The only circumstances under which you may be
able to get some compensation: If you are injured by these goods or if they cause property
damage costing more than £275.

What you need to know when buying at auctions
Auction houses typically
issue a catalog of the goods they intend selling. Often they make corrections to these
catalogs and post the corrections at the location of the auction itself. Make sure you
have seen what the corrections are on the items you intend bidding for. That computer you
thought was an Intel PIII 800 could have been changed to an Intel 400.
Make sure you've read the
small print in great detail. Auction catalog usually categorize the various items. Ex: 1 -
new, 2 - slightly soiled, 3 - not working ....etc. If you are then bidding on an item that
has the little "3" next to it you could be agreeing to buy the "not
working" item exactly as is.
Software: Not all software
you see on the display computer necessarily comes with the computer itself. Make no
assumptions. Ask about every little detail. Make sure you know what does come with the
computer and what doesn't.
Bidding: Some people suspect
that auction houses have plants in the audience who push the bidding up. We are not
talking Sotheby's here. We're talking the several smaller computer auction houses all over
the country. how can you recognize a plant? You can't. Just make sure
you understand what you are buying, you know it's market price, you know
it's condition and you know the warranty you are getting -or not getting
- with the purchase.
Knowing
the product: Find out how much it
costs in the open market. Realise the minor differences in model number
(ATI Rage Fury AGP video card is not the same as ATI Rage Fury 32 MB AGP
TV Out video card). Then work out by how much you want to discount the price for the
fact that it is an auction and you are buying it with reduced rights. Then
discount that figure accordingly to build in leeway for the commission, vat etc. This figure is the most you
are going to bid for that product. Resist the temptation to go just a pound further.

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